Author : Viren Arora
The British School, Gurugaon, India
The current retail sector in India is expanding quickly, the current inventory management methods require transformation. In retail inventory management structure tagging and tracking is an important inventory management process. The current tagging and tracking process is people driven and therefore susceptible to human error. The present research is an exploratory experimental study which includes the analysis of 2 different approaches to small retail sector inventory management. The research will measure the effectiveness of both approaches by testing them in a controlled environment and evaluating their effectiveness based on the data collected. The findings of the research are that a significant difference was found in the completion of the tagging and tracking tasks performed by experienced professionals and IMI(Inventory management intelligence software), and furthermore a significant difference was also found between the accuracy of the tagging and tracking tasks performed by experienced professionals and IMI. The economic and business implications are valid in India especially due to preference of labour combinations over specialised physical capital based production combinations, due to low price of labour in India. There are several implications regarding technological advancement and structural changes in industry mainly relating to changing possible changes in the combination of production processes. In short, the future of the small retail sector is process driven and not people driven. However, structural changes in any industry impacts stakeholders, in this case the employees. Such technological advancement threatens jobs in future, pursuing in this direction may become an ethical concern, as this may cause structural unemployment.
Author : Adya Agarwal
Billabong High International School, Kanpur,
Women should be considered an asset for every nation and all economies should utilise their skills for economic development. In recent years, there has been an increase in the number of women entrepreneurs. Earlier, women were preoccupied with household chores and responsibility to look after the elderly and children, but now the scenario has changed. This has lowered the burden on women and allowed them to step out of the house to work. However, unfortunately, there are no changes in some people’s mindset. As a result, women are victims of gender biases.The present study focuses on the various factors like prerequisite skills, educational qualifications, fear of failure, financial constraints, patriarchal norms, and family oppositions and their effect on small home-run businesses. The data has been collected from a sample of 19 women residing in urban areas of metropolitan cities who run small scale businesses from their house. A questionnaire that was both qualitative and quantitative in nature was used.The study revealed that in most cases the women’s family was supportive ,however, family responsibilities (like taking care of children, managing the house, and attending to the guests) have adverse effects on their business. It can be concluded that societal norms and family structures have impacted various women differently - for some it was positive while for others it was negative or no effect. The research recommends that it is of utmost importance to recognise the skills you possess and make best use of it while establishing a business venture. The outcome of this study can be used by researchers, government, non‐governmental organisations, civil society, and the local community to motivate women to become entrepreneurs. This paper uses an interpretative approach to determine the factors that affect the establishment of small home-run businesses by women in India.
Author : Ahana Sur
The Shri Ram School Aravali, Gurugram, India
Films are one of the most widely-consumed forms of media worldwide; thus, they exert a great influence on mindsets. One of these areas is the representation of gender relations. Typically, Hollywood and Bollywood films promote unequal and patriarchal gender representations of men and women, thus reinforcing mainstream practices that place women in an inferior position to men, in terms of their impact on viewers. The aim of the present research study is to analyse two films with atypical representations of the two female protagonists and consider their impact on viewers in the U.S. and India. An in-depth thematic analysis of the Bollywood film Mom (2017) and the Hollywood film Three Billboards Outside Ebbing, Missouri (2017) was carried out. It was found that these films challenged the conventional conceptions of male heroes, defied stereotypical representations of women, and redefined gender roles for society through their defiance for stereotypically gendered behaviour and usage of cinematic techniques to show the women to be on par with the men. Additionally, through the protagonist’s refusal to conform to conventional gender-based behaviours presented by society, they are able to liberate female viewers by empowering them to think and act beyond the given social restraints. In the future, analyses of film with regards to representations of other genders on the spectrum can be conducted, as well as an assessment on the use of cinematic techniques in their portrayals of other genders in one film to see if any such biases occur.
Author : Devesh Maheshwari
Delhi Public School Mathura Road, New Delhi, India
There is a significant difference in the performance of students in government schools and urban private schools. The lack of facilities and supervision leads to a poor standard of learning in government schools, and only those who do not have the resources to transition to urban private ones are subjected to sub-par educational norms. There is a need to uplift these communities by integrating tech in educational institutions in these backwaters. The present study compares the efficacy of augmenting lectures with animated videos in teaching STEM concepts with that of traditional methods based solely on oral explanation. The secondary goal is to determine which pedagogical methodology generates more interest in the concerned field. The experimental data was generated through lessons with animated videos and lectures. The effectiveness of each method was calculated from analyzing sample performance on lesson-based tests. Since the research was conducted at an NGO, the sample mainly consisted of students (n = 38) from lower-tier socioeconomic classes. Likert scale questions were implemented to gauge interest and engagement. The Blended approach yielded higher scores indicating a higher level of understanding. It was revealed that blended learning through animation led to greater interest and engagement of students in the subjects.
Author : Spencer Chang
Mountain View High School, Vancouver, Washington, USA
The Trillium printer coming out for the next generation of HP printers comes from the design of the Taccola printer, which had notably bad reviews. In order to make a better printer, HP wanted to capitalize on the weak points of the Taccola printer, keep the strong points, and design Trillium with the best of both worlds. 17000 customer comments from the last 3 months were analyzed to find general sentiment on the product. Using Python machine learning, the comments were run though sentiment models in order to deliver a minimum of 80% of sentiments correct. Using Sentence-Bert, SentenceTransformer, and spatial distance, a 90% accuracy rate was achieved. In conclusion, the main weakness of the Taccola needs to change its app in order to function smoother.
Fostering Resilience: The Impact of Perceived Parenting Styles in Cultivating Resilience in Indian Adolescents
Author : Anvii Mishra
Lotus Valley International School, Noida
Resilient children are shown to grow into more mature and successful individuals. Against this background, understanding what factors lead to the cultivation of resilience could help in fostering this virtue in children. The present study focuses on understanding the elements of Indian parenting styles, as perceived through the lens of Indian adolescents, and examines their impact on cultivating resilience in adolescents through a -quantitative approach i.e. survey was conducted for 45 adolescents (14= males, 30= females, 1= non-binary) of age group 12-18 years living in Noida, Uttar Pradesh, India, who were asked to rate their parents’ parenting styles through a series of statements that reveal specific parenting styles identified. Among the various parenting styles, the findings of the study indicate permissive and authoritative are correlated with overall development and fostering resilience in Indian adolescents. This implies that parents’ should seek to deploy a mixture of these elements of parenting in order to foster resilience among their adolescents.
Influencing consumer behaviour: How framing, anchoring and bandwagon effect sway online shopping decision making
Author : Ananya A. Saxena
Heritage International Xperiential School, Gurgaon
Advertisements are an essential part of our lives. We see them on TV, on billboards and even on social media that the population spends half their day on. For advertisers it is important that a consumer’s decision to buy a product be in the favour of their company. To that extent, they employ biases which unconsciously affects the consumer’s decision. Hence the present study aims to investigate the extent to which 3 of the biases- framing effect, anchoring effect and bandwagon effect, influence the consumer’s decision. A self constructed questionnaire was used with a sample size of 30 participants (13 males, 17 females) residing in urban areas of Delhi NCR. Findings of the survey indicate that these biases do have an effect on the consumer’s decision to buy the product. The findings are essential in the field of advertisement, especially in an online scenario, where companies want to be more successful with advertising.
Author : Ria Bhatnagar
Indus International School, Bangalore
Music is a significant tool in studying the socio-cultural norms, attitudes and beliefs of a society. Representations of women are often defined by how men view women, or by how society expects women to look and behave. The present study aims to explore the shifting representations of females and female sexuality in India from 1970 to the present through the lens of Bollywood ‘item songs’. A Thematic Analysis of the lyrical content of four songs, chosen through purposive sampling technique was carried out. The findings indicate that item songs illustrate a gendered power dynamic, stereotyping and normalisation of rape culture. Given the rising number of cases of violence against women and the internalised objectification of women in Indian society, it is imperative to investigate how such media is influencing individual’s values, perceptions and choices. The hypersexualisation and fixation on women’s physical appearance and bodies leads to unrealistic body standards and expectations, which could result in psychological disorders related to eating and body dysphoria. These implications of the study are discussed further.
Authors : Ma Xiaoxiao and Hang Yizhou
Hwa Chong Institution, Singapore
Place cells are hippocampal neurons that fire at a high rate whenever the animal is in a specific location in the environment. In previous studies, the existence of place cells of rodents is widely proved. However, there are few researches regarding place cells found in human and non-human primates. To elucidate whether primates have place cells and how these cells work, we examined the macaques’ navigation behaviour and hippocampal activities as they searched a virtual reality maze for a reward. Through processing and analysing the data, our findings confirm the existence of place cells in non-human primates. This discovery sheds light on both the field of neuroscience and medicine, paving the way to understanding and even curing previously irreversible cognitive diseases.
Author : Arnav Kapoor
DPS RK Puram, New Delhi, India
In the modern world, light pollution has grown to become an increasingly serious issue, affecting the lives of plants and animals alike in major ways by altering their circadian rhythms. The purpose of the study was to find correlations between the amount of a nation’s population affected by light pollution and demographic factors of that population. Through a quantitative approach, the research study sought to examine the impact of the following factors — population density, per capita income, literacy rate, forest cover, urbanisation — on the artificial brightness of an area. A regression analysis was conducted on the data for 178 United Nations Recognized Countries. The study found that the percentage of urban population and GDP per capita had a statistically significant impact on light pollution: the greater the percentage of urban population and the GDP per capita the more light pollution there was, at the probability level of p<.01. It was also found that in Indian cities, light pollution decreased with an increase in literacy rate, showing that education and awareness needs to be brought to the field. The results of this research study shows that human activity, particularly in the urban sector, exerts a strong impact on light pollution. Therefore, smart lighting, pollution-efficient lights, and streetlamps, etc. should be considered in urban planning and city design so that they can be implemented on a wide scale. This not only reduces light pollution, but also reduces energy consumption, thereby providing an economic incentive to prevent light pollution.